China International Travel Service Limited, Head Office (abbreviated to CITS) was founded in 1954. It is China's largest and most influential tourist enterprise group, honorably placed as the only tourist enterprise on the list of the country's top 500 enterprises by the State Statistical Bureau. CITS has set up 14 subsidiary companies in more than 10 countries and regions overseas, and owns 20-odd stock holding subsidiaries and 122 CITS board member agencies nationwide with a total asset of 5 billion yuan. It has become the No.1 brand-name in China's tourist industry, valued at 10.364 billion yuan. With its outstanding business performance, CITS enjoys a good reputation both at home and abroad. CITS is the first industrial member of the World Tourism Organization in China and the Chairman of the China Association of Travel Services. It has been admitted into such international organizations as PATA, IATA and ASTA. In 2000, it successfully passed the ISO9001 authentication of its quality service system. In 2004, CITS merged with China Duty-free Group, incorporating into the CITS Group Corporation.
To meet the needs of various markets, CITS has introduced a series of colorful and salable tourist products, many of them being initiative and classic products in the China's tourist trade, such as Yangtze River Three Gorges Presidential Cruises and Silk Road Tour of the inbound tour programs, and Romantic Wedding Tour at the Bottom of the Sea, Sunset Glow Senior Series Tour and Vienna New Year Concert Tour of the outbound tour programs. They are well received by the tourists. For years, CITS has established stable and efficient business relations with 1,400 tour operators and travel agencies in all parts of the world and has become a tourist service supplier appointed by many famous companies both at home and abroad.
Over the years, CITS has been placed with honors as the only tourist enterprise among the country's top 500 enterprises published by the State Statistical Bureau. In 2006, it ranked first among top 100 international travel agencies nationwide.
In 2006, CITS came first on the published ranking list of economic targets in terms of number of foreign tourists, handling of tourist arrivals, sales income, foreign exchange earnings, profits and payment of taxes.
Bestourchina ( is a sub-brand of CITS online business. The CITS E-commerce Department is in charge of producing and operating online products and providing various kinds of services for clients who make inquires and bookings through the internet. The quality and credibility of its products are same to the other brand-name products of CITS.
CITS range of business includes all tourism-related services. Since the 1990s, in order to effect a long-term stabilized development, engage in multiple operations and enlarge its scale, CITS began to make investment in other areas. It has jointly invested with American Express Company, one of the world's top 500 enterprises, to set up the CITS American Express Travel Services Ltd, CITS-AMEX Air Service Co. and CITS-AMEX South China Air Service Co., with CITS holding the proprietary position. Besides, CITS has invested in more than 20 wholly-owned holding companies.
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